Refined browsing for people who are shopping for related items.
Posted on 29th Feb 2012 @ 11:46 AM
Before we get too deep into this, let me make a case for inkjet cartridge remanufacturing that cuts a little deeper than the price points. As a remanufacturer, I'm sure you're aware of the environmental benefits of your business, but your clients may not have the time to really think about this. This is a great conversation topic for potential clients who are still "on the fence" about the ink cartridge recycling circle.
Every time you choose to use a remanufactured ink cartridge you're preventing it from entering a landfill. That's a big deal. Even though the cartridges are relatively small compared to some of the stuff we throw away, that small size adds up very quickly with the actual volume of ink cartridges that we go through. We've got a direct line that goes from the factory to the dump after a single use, and millions of ink cartridges are used every year. This amounts to millions of cubic feet of preventable waste per year.
Plastics of every kind are both infinitely recyclable and extremely resilient. The ink cartridge that someone throws away will exist in some form or another for hundreds of years. It will retain its original shape and durability for decades, which means that it will actually still be useful while it's sitting there in a pile of dirty diapers and the like.
What you do as an ink cartridge remanufacturer is you remove one major stream of waste from the equation, and you keep these things useful far beyond the manufacturers' intended lifespan. If you have a potential client who cares, this is great food for their thoughts, and it will almost certainly help convert them to remanufactured ink cartridge userism.
If they don't care about the environment, though, don't bring it up the same way. You can deliver the same message to them in a manner more like this:
Refilling an ink cartridge is actually a lot like restoring an old car, it's just a lot less celebrated in our culture right now. Just like the old car, every component of the ink cartridge can be salvaged and recycled as raw material, but it takes less time, energy and money to just make the thing work again. And just like the old car, a few after market modifications can actually bring performance up to levels that the manufacturers could never imagine. A '67 Mustang is a thing of beauty when restored to its original grandeur, and honestly, so is an ink cartridge.
By putting it like this, you're sending them a message of environmental stewardship in terms that they can understand.
That makes for a win win situation, and even the cartridge makes out better in the end.