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Posted on 28th Feb 2012 @ 11:30 AM
We all know it's true: business is 90% appearance and 10% substance. It's an ugly fact of the modern world, but it's a fact nonetheless.
While we can all think of a contemporary figure or two who think that they don't need the facts to make decisions, the truth in any business is the truth of the marketplace. The current consumer is innundated with flashy looking things that are really no better than the competition. The current consumer leans toward the flashiness every time, though, and here is another little detail that can make all the difference.
This countertop used ink cartridge collection box looks like an ink cartridge. That's cool. And people these days like cool.
This is another one of those minor cosmetic details that will leave a positive impression on a customer even if they don't notice it. Chances are, they'll know where to deposit the empties without even asking. If they do have to ask you what to do with their used ink cartridges, they'll only have to ask you once. When you point them to this box, they're going to say, "Wow! That's cool! It's a giant ink cartridge."
They'll remember that.
Something as simple as an obvious cartridge deposit system can save your employees time and frustration. While it may only amount to a few seconds per transaction, this adds up over time. It makes for happier workers, which leads to higher quality product, which leads to better results for your inkjet cartridge remanufacturing outfit.